30 August 2013
Intercultural Communication in Business
The process of globalisation offers a topical illustration of the interaction between linguistic and cultural factors in the construction of discourse, both within specialised domains and in wider contexts where an international perspective is becoming more and more widespread. The course first examines the main features of specialised discourse and then explores intercultural communication in specialist fields, giving special attention to business discourse from an intercultural perspective. The importance of the use of English as a lingua franca is also taken into consideration as well as its influence on the linguistic and textual realisations at an international level.
Maurizio Gotti, University of Bergamo, Italy
At the end of the course students should be able to:
- Recognize and make use of the main features of specialised discourse
- Be aware of cultural differences in business and legal communication
- Identify the main intercultural aspects of business and legal discourse
- Adopt adequate communicative strategies to convey specialized information to diverse audiences
- Make appropriate use of the English language for business and legal communication
EUR 0: Students on a bilateral exchange programme do not have to pay. Freemovers are obliged to pay participation fees while tuition fees only apply to freemovers from countries outside the EU/EEA/Switzerland.