Estonia, Tallinn

Crossmedia Production. Spreading a Story the Multimedia Way!

when 11 July 2016 - 15 July 2016
duration 1 week
credits 2 ECTS
fee EUR 360

During the course participants will create multiple websites, will produce videos, will use QR codes, will take photographs and will play with the art of creating engaging narratives across platforms. The outcome of the course will be an experience such an ARG, spreading online and in the real world, that will be played at the end of the five days.

Preliminary schedule

Every day from 10am to 3.15pm, followed by independent work from 4pm to 7pm.

Day 1
Crossmedia and Transmedia. Main terminology and examples

Day 2
How to develop and produce engaging experiences. Henry Jenkins' seven principles of Transmedia

Day 3
Development of the stories

Day 4
Second session of working on platforms

Day 5
Working on the presentation

Course leader


Target group

The participant should have an interest in cross platform communication applied for a number of reasons such as entertainment, politics, commerce and social causes. The course is limited to 25 participants. Participants will be asked to come to the course with a laptop, if possible with a video and audio recording device (photocamera, tablet, smartphone etc.) and with a good dose of creativity! No previous experience is required.

Course aim

The short course organised by Baltic Film and Media School aims to provide a good understanding of crossmedia and its practices and to challenge the students in a practical outcome.

Fee info

EUR 360: Without accommodation and cultural program.