Netherlands, Utrecht (NL)

Business Not As Usual; Entrepreneurship and Entrepreneurial Management

when 10 August 2015 - 14 August 2015
duration 1 week
credits 2 ECTS
fee EUR 655

To fully experience what it takes to set up and run your own business, this course offers you the right challenge. Participants will learn it does not just take that one big dream, or brilliant idea, or unique set of skills to make it as an entrepreneur. It requires hard work, a lot of thought, planning, help, and of course money. In practical workshops and realistic simulations you will discover introductory fundamentals as well as the development and implementation of real business opportunities.

In today's rapidly changing marketplace, the need for entrepreneurial skills increases. Whether you want to organize, own, manage and assume the risks of a business (entrepreneurship), or assist organizations in developing new business opportunities (intrapreneurship), you are required to be an individual with the ability to combine conventional management skills with entrepreneurial skills. This means you are able to manage risks, manage across functional boundaries, and creatively engage and adapt to a dynamic environment.

For the next generation of entrepreneurial leaders this course offers the opportunity to develop the mind-set, skills, competencies and experiential learning that enable you to function as an entrepreneur or as a productive member of an emerging, entrepreneurial firm.

During the week you will be offered a challenge and experience in which you will increase your entrepreneurial skills. You will follow workshops about different subjects, such as design thinking and elements of the business plan. In teams you follow a business plan training and generate a business model. At the end of the week you present your ideas in a powerful pitch.

This course has a very practical approach. In practical workshops and realistic simulations you will discover introductory fundamentals as well as the development and implementation of real business opportunities. In addition you follow lectures about entrepreneurship theory and tools, designing business plans and generating business models.

Wondering what participants of previous years think about the course? Read the experiences below!
‘It was useful to use new business models to promote your business ideas’ (student from the Netherlands)
‘The entrepreneur classes were the most remarkable. They make you think outside of the box’ (student from Russia)
‘I have learned entrepreneurship skills!’ (student from Spain)

Course leader

Jelly J. Offereins

Target group

This course is an interesting challenge for students in bachelor programs on Business Administration, Marketing, and Finance, but is also open to bachelor and master students in other fields, as long as they have some background or a strong interest in entrepreneurship or entrepreneurial management. A good command of English is necessary.

Course aim

After successful completion of this course, you will know if you have what it takes to become successful as an entrepreneur, or productive member of an emerging, entrepreneurial firm.

Credits info

2 ECTS
Certificate of Attendance

Fee info

EUR 655: Course + course materials + housing
EUR 455: Course + course materials

Scholarships

Utrecht Summer School does not offer scholarships for this course.

Register for this course
on course website