17 June 2016
Strategies towards Conscious Innovation
This workshop will give an overview about different forms of innovation, focusing on conscious company mindsets. You will learn from movements such as the B Corporations which can give answers to environmental and social issues while remaining profitable businesses. You will get feedback about your concepts from industry experts.
What does it take today to be a successful innovator? In this three days workshop we will give an overview about different forms of innovation with a focus on conscious company mindsets. You will get equipped with various creative methodologies ranging from general ideation techniques to innovation methods such as Service Design, Design Thinking, Business Model Generation and Value Proposition Design.
Furthermore we will explore the current market landscape. Currently the expectations towards companies are shifting. More and more people choose one brand over another depending on the company’s behaviour. We will learn from movements such as the B Corporations which are giving an answer to environmental and social issues while remaining as profitable businesses.
During the workshop you have the chance to work on own product or service concept. Later on invited experts from the industry will provide you valuable feedback.
Susa Schmid and Valeria Ossio, both service and strategic designers
EUR 490: .
More information: http://www.summer-university.udk-berlin.de/service/scholarships/