11 August 2017
Starting and Leading your own Successful Creative Business
Working with the tried and tested "Creative Enterprise Toolkit" by the British innovation body NESTA, this practical four-day course helps creative minds to plan, shape, communicate, launch, and lead their new creative business. It is also suitable for freelancers and practitioners who wish to renew their existing creative business with fresh energy, ideas and entrepreneurial skills.
How can you make a living from your creativity? And how do you go about setting up a creative business and making your business work? How do you lead your creative business successfully?
Based on tried and tested methods from the “Creative Enterprise Toolkit” by the British innovation bodies NESTA and learning from the Cultural Leadership Programme this compact entrepreneurship training will help you turn your creative ideas into a successful business.
Sessions cover key business issues such as business drivers, Intellectual Property, blueprint & relationship modelling, contracts, marketing and key financial and leadership concepts, which are then put into practice in group activities and individual exercises. A high level of group interactivity creates opportunities to share perspectives and experiences, as you develop your business propositions and creative leadership.
Ulrike Müller, www.ulrikemueller.eu, is a highly experienced creative business consultant and executive coach based in Berlin. Combining more than 20 years of management and consultancy experience in London and Berlin she has developed an extensive client
Freelancers and self employed creatives, and creative entrepreneurs who want to turn their creative idea into viable businesses (commercial and non profit); employees or owner/directors of of existing businesses who want to develop and implement innovative ideas.
Please submit a short summary of own start-up business / creative business idea with your application.
EUR 450: .