28 July 2016
Big Data: Learning the analytical tools for better decision making
International managers today have access to endless sources of data: legacy systems, industry reports, customer relationship management systems, social media metrics, etc. The challenge is how to make good decisions based on trends, nuances and themes within the data.
Professor Dr. Joseph W. Rottman - University of Missouri-St. Louis – UMSL / USA
Students of economics, business studies, management studies and interested persons. Minimum age 18 years.
English required in the level: B2-C2 / Intermediate and advanced level
This objective of the course is to show technical and non-technical students advanced techniques within Excel to analyze, understand and manage large data sets. These techniques include:
- Financial functions
- Database functions
- Advanced graphing
- Pivot tables and graphs
Students will learn these techniques through problem solving cases and be able to apply the new skills immediately in International Management, Accounting, Marketing and Finance courses.
or 4 US credit hours
EUR 850: The course fee includes: information packet with city guide; Seminars and lectures; Teaching material; Program related excursion; Ticket for public transport in Bremen (bus+tram)
The course fee excludes: Travel expenses; Accommodation in Bremen (available at extra costs); Health and liability insurance; Board and personal spendings; Participation in optional activities