24 June 2016
on course website
Inclusive and Social Business
HEC Paris Summer School: Inclusive and Social Business
Poverty remains a strong reality in the developing world, even in countries which experience high growth rates. It is also on the rise in many – if not all – developed countries. To fight poverty, philanthropic action, public authorities and international institutions have shown their limits. In this intensive 2-week summer program, students discover how forward-looking firms develop creative market-based solutions to alleviate poverty, at times in partnership with civil society and public authorities. Students are exposed to social enterprises with innovative business models, as well as established firms who have realized it is in their interest to develop inclusive business models. Students will work in teams in coordination with executives in the formulation of an inclusive business model to be presented to a Final Jury at the session close.
Frédéric Dalsace, Academic Director, Associate Professor, HEC Paris Marketing Department
University level students and recent graduates of all nationalities
Upon successful completion of the summer program, participants will be able to:
Understand the set of reasons that prompt firms to contribute to poverty alleviation;
Describe and analyze the characteristics of inclusive and social business models which firms adopt when fighting poverty;
Propose how firms can transform themselves when seeking to become more inclusive & sustainable;
Understand innovative ways to finance these initiatives and to market them;
Understand the pivotal role of social entrepreneurs and “intrapreneurs” inside large multinationals, both in emerging and developed countries;
Develop and formulate an inclusive business model based on consideration of firm resources and societal need;
Draw on insights from cutting-edge research on Social and Inclusive Business.
Students should verify with home institutions that credit earned will be applicable.
EUR 2370: Deadline 30th April. Includes;
weekend bus transportation during the program from campus to downtown Paris
EUR 4380: Price for 2 courses
on course website