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when
1 July 2019
-
12 July 2019
12 July 2019
language
English
duration
2 weeks
credits
3 EC
fee
EUR 1500
registration deadline
30 June 2019
Monaco, Monaco
Luxury Marketing & Event Management
when
1 July 2019
-
12 July 2019
language
English
duration
2 weeks
credits
3 EC
fee
EUR 1500
The course provides an introduction to the theory, concept and practice of Brand Management, Luxury Marketing and Event Management. The Principality of Monaco situated on the French Riviera, between France and Italy, is a truly dynamic, multicultural and cosmopolitan environment where students can study and
experience the industry of excellence.
Course leader
Dr. Patrice SARGENTI
Professor and Director, Operations and Undergraduate Programs
Target group
Undergraduate students
Credits info
3 EC
1US extra credit for French courses
Fee info
EUR 1500: Tuitions fees
Scholarships
no scholarships