7 July 2017
on course website
Entrepreneurship- The Start-Up Studio
Entrepreneurship is a mix of all disciplines. Experience has shown that successful ventures require an understanding of management essentials, in particular, marketing, strategy, human resources, and finance, but also the knowledge to leverage best practices gained by skilled entrepreneurs. This is the philosophy of the Summer School program Entrepreneurship - The Start-Up Studio.
This intensive program is designed for participants who are tempted by an entrepreneurial endeavor, as well as young entrepreneurs with a concrete business idea in mind.
As part of the HEC Summer School program Entrepreneurship – The Start-up Studio, students will share their experiences and contribute to the development of new business ideas. HEC professors will ensure that participants leave the program with a thorough understanding of the critical concepts and tools required by a wide range of start-ups ranging from digital innovation and high technology to customer service among others.
Students will be coached in teams on the development of their specific business plans. At program close, participants will present their business plans to the class, and receive final feedback from professors.
Etienne KRIEGER and Frédéric ISELIN - Academic Directors
Affiliate Professors, HEC Paris
University level students or recent graduates
Upon program completion, participants will be able to do the following:
Understand how to study an innovative market
Master key success factors ranging from recruiting of the founding team to the management of differing backgrounds, interests and implications
Identify and obtain support for a project through networking
Calculate financial needs and find funding through capital investment, borrowing or subsidies
Identify and seize opportunities to raise funds; anticipate and implement exit strategies
Convince partners and investors in a few minutes or seconds
Conceive and achieve a convincing business plan
Acquire key understanding around creating a digital business
Understand entrepreneurial issues linked to sustainable development
Maintain an entrepreneurial spirit and avoid fear of failure, move forward with confidence and success.
Students who successfully complete the 2017 HEC Paris Summer School Program will obtain a course transcript for the equivalent of 7 ECTS. For credit transfer, students should verify with home institutions that credit earned will be applicable.
EUR 2520: Program fees include:
weekend bus transportation during the program from campus to downtown Paris
EUR 4680: For two intakes, or €6960 for three intakes
on course website