Prague, Czech Republic

Designing Digital Products - UX/UI

Designing a digital product is a complex discipline. Designers have to move beyond the pixels and use varieties of methods in order to explore and address problems of nowadays world. The course is going to help you build designers craftsmanship. You’re going to experience a master class every day. Each day is going to be dedicated to the different design methods and exercises where you’ll learn through learning by doing. This course is followed by Design Thinking bootcamp. The bootcamp is dedicated to the use of the Design thinking methodology on a real project to strengthen skills like collaboration, uncertainty, iterations and critical thinking.

Course leader

Petr Kozlik

Petr Kozlik is a multidisciplinary designer with experiences from US and Europe. He experienced fields as fin-tech, e-retail, digital marketing, education together with several startups and agencies.

Target group

Young professionals and university students with intermediary level of English

Course aim

SKILLS:
Understanding phases and methods of design thinking
Being able to turn ideas into a design concept
Prototyping on different levels of fidelity in order to make ideas tangible
Validate ideas before proposing a solution

Day 1

Lecture: What's digital design?

Practice: Defining individual study plan for the following 10 days and experiencing ethnography techniques

Day 2 & 3

Lecture: Ideation techniques

Practice: Defining insights & challenges, brainstorming techniques & creating concepts

Day 4 & 5 & 6 & 7 & 8

Lecture: From LoFi to HiFi - Prototyping with user-testing

Practice: Experimenting on various level of fidelity and building paper & video prototypes, wireframes, visually designed prototype and animations

Day 9

Lecture: Communication and presentation

Practice: Building a sales pitch

Day 10

Lecture: The role of a portfolio in designers life

Practice: Wrapping up a whole week and creating a case study out of the activities for the portfolio

Credits info

5 EC
You will receive an official Certificate of Attendance upon completion of your course which you may use to show evidence of the skills you have learned during the course and have the credits accepted by your home university.

Fee info

EUR 800: Course fee includes the application fee, study materials, Prague public transportation ticket for 2 weeks, afternoon/evening social activities and events, welcome drink and goodbye graduation party. Other expenses, such as meals, accommodation, insurance, personal expenses, extra activities (such as trips outside town over the weekend and entrance fees), and required equipment (i.e. pencils, paper for illustrations) are not included in the price.

Please note, after the 30th of April 2019 there will be a late enrollment fee charged in the amount of 50EUR on top of the course fee.
EUR 208: Accommodation fee for a 13-night stay at Botic Student House starts at 16 EUR/night.

Everyday afternoon or evening activities organized - sports, weekend trips, city tours, sightseeing, parties etc.